The honest version of "does it integrate with my software." These are the systems this industry actually runs on, and what each one means for a build.
AccuLynx / JobNimbusRoofing CRM and job management
The system of record for most residential roofers — leads, jobs, photos, estimates, material orders and job costing in one place. Both have APIs, and both hold enough history that an agent working here has real context to draw on.
EagleView / HoverAerial and photo measurement
Measurements and material lists produced from imagery. Feeds estimating, and the reports themselves are documents an agent can read rather than a human retyping the squares.
XactimateInsurance estimating
The language carriers actually settle in. Line-item scope, pricing and supplements. Not a friendly integration target, so most agents work with the exported documents rather than inside it — which is fine, because the exported estimate is what the arguments are about.
CompanyCamJob documentation
Timestamped, geotagged photos organized by property. In insurance work this is evidence, not record-keeping, and it is the single most valuable input a supplement or a warranty claim can draw on.
Supplier orderingMaterials
ABC Supply, SRS, Beacon and their ordering portals. Pricing and delivery confirmations mostly arrive as documents and emails rather than through a clean connection.
QuickBooksAccounting
Where the money lives, and rarely in agreement with the job platform on what a job actually cost once supplements and change orders are counted.
Carrier and adjuster correspondenceInsurance workflow
Almost entirely email, phone and portal uploads, varying by carrier. There is no standard here, which is exactly why it consumes so much administrative time and why it rewards an agent that can read and track correspondence.
Podium / BirdeyeCustomer messaging and reviews
The text thread with the homeowner, plus review generation after completion.
Angi / storm lead sourcesLead generation
Leads arriving by email and app during a storm cycle, in volume, at exactly the moment nobody in the office has time to enter them.